This year, we’re Greenland Email List an eye out for a few key trends, including the growth of mobile advertising, new mobile content formats, dynamic email content, and 5G technology finally making its way into consumers’ hands.Google’s new treatment of nofollow links is active Google now considers nofollow links as crawl and indexing clues. As of Sunday, March 1, Google has treated the nofollow link attribute as a hint, rather than a directive, for crawling and indexing purposes.

Google already treats all link attributes (sponsored, UGC, and nofollow) as clues for ranking purposes and has been doing so since the initial announcement in September. First introduced in 2005, the nofollow link attribute was created to prevent spam links from passing link juice and manipulating ranking signals. Summary Reminder on link attributes Why did Google introduce these new attributes? Our opinion Reminder on link attributes Last year, Google introduced new link attributes for Sponsored Content and User Generated Content (UGC). rel = “sponsored”: This attribute can be used to identify links on your site that are part of an advertisement, sponsorship, or other paid deal. rel = “ugc”: This attribute is recommended for links appearing in user-generated content, such as comments and forum posts. rel = “nofollow”:

It Also Keeps You Up To Date In The Search Engines

This attribute can be applied to any scenario where you want to link to a page but do not want it to benefit from a link juice transfer for its SEO ranking . Why did Google introduce these new attributes? Google’s Gary Illyes and Danny Sullivan, who co-authored the September announcement, said the new attributes serve to help Google better understand the web and allow site owners to rank the nature of their links, s’ they want it. Important thing to remember : the implementation of these attributes does not affect the visibility of your site and is done on a voluntary basis.


Our opinion “If you were using nofollow to block sensitive areas of your site that you didn’t want to appear, it probably makes sense to go block them some other way,” said Patrick Stox, SEO technical manager and ambassador for the Ahrefs tool, at Search Engine Land . There are several means, such as robots.txt or meta tags, that you can use to regulate the way Google crawls and indexes pages. As for the UGC and Sponsored attributes, their implementation is voluntary. If you want to provide this information to Google (and help Google rank the types of links), please do so. Whether you do it or not will not impact your site.

Allowing You To Attract More Traffic And Keep Your Blog Growing

Google does not use Domain Authority in its algorithm As usual, John Mueller from Google played the question-and-answer game on Twitter by clarifying a site’s Domain Authority score. The initial question asked on Twitter by an Internet user is whether a backlink from sites with a high Domain Authority was important in the Google ranking. John Mueller’s answer to this question is clear: Google does not use the Domain Authority metric in its algorithms under any circumstances. Summary Our opinion What is the Domain Authority?

Domain Authority vs PageRank Majestic rather than Moz Our opinion In this statement, John Mueller plays with words. Indeed, it is logical that the Mountain View firm does not include the score of a third-party tool in its algorithm, but it is good to remember that it always uses PageRank to evaluate the authority of a site. Since this PageRank score has not been communicated publicly since 2016, the Domain Authority is wrongly considered by some consultants as the most similar measurement tool. What is the Domain Authority? Developed by SEO software company Moz, the Domain Authority is a search engine .

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