5 applications of artificial intelligence in digital marketing
New technologies are always welcome and the use of artificial intelligence in digital marketing is living proof of this. The ability to […]
Digital marketing
Digital Marketing Skills
Digital marketing
How to Use AI to Grow Your Business in 2025
The business world is constantly evolving. And with each passing year, new technologies emerge, transforming the way companies operate and
Digital marketing
How to invest in digital marketing the right way?
The market has evolved a lot in recent years, but even today there are companies that do not value or
Digital marketing
Long-form content and the role of SEO
You’ve certainly heard of long-form content – or evergreen , as it’s become more commonly known worldwide. Essential for digital marketing strategies focused on
Digital marketing
Inclusive marketing: what is it and why implement it?
In recent years, inclusive marketing has become a concern for brands. Creating campaigns is almost always a challenge, especially considering that the
Digital marketing
What is service marketing?
Do you know exactly what service marketing is based on ? This strategy focuses on customer experience, which has been increasingly valued
Digital marketing
CTR: what is the influence of this metric on paid traffic?
Some metrics in Digital Marketing are essential for measuring campaign performance and optimizing strategies, one of which is CTR (Click Through Rate),
Digital marketing
Is it Worth Paying for Verification on Instagram?
Instagram’s blue verification badge has always been a symbol of authority and credibility on the platform. Previously, only celebrities, well-known brands, and