Websites are Spain Phone Number List by law to display certain interstitials to inform users about topics such as data collection and privacy policies. The sites will not be penalized for these interstitials, whatever their intrusive nature. According to John Mueller, Google can recognize and ignore legal interstitials.“We try to recognize the legal and legal interstitials and ignore them. “The important thing is that you display it as an overlay of the HTML page, and not instead of the HTML page.So redirecting to a separate interstitial URL, or showing the interstitial instead of the actual content, would mean that we couldn’t crawl and index the content.

But if you use a div on top of the HTML that’s fine ”.If you’ve been using intrusive interstitials and wondering if Google has devalued your pages, you might never know the answer John Mueller indicates that it is not possible to see if a page has been devalued as a result of an intrusive interstitial .“I don’t think you can. I don’t think that’s possible. This is one of the things we use in ranking algorithms. It is a ranking signal used to know if your pages should be positioned lower in the results ”.Even in Search Console, there is no report or alert to let you know if a page has been penalized due to an intrusive pop-up.

Are the penalties imposed significant?

Intrusive pop-ups are a negative ranking factor considered “soft” by Google. It is certainly not something that would affect an entire site. Only individual pages would be reached.“It’s a negative but slight factor. The penalty would not be applied to the entire website. In particular, if people are looking for your brand, the so-called “branded” positions are not affected ”.You can watch and listen to this discussion in the video below starting at minute 50.Google is testing a paid subscription for My Business, aimed at improving your profile by displaying a “Guaranteed by Google” badge that will appear on your profile and in local search results.

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This new feature, which you can read about here , is obviously being tested in the United States and Canada, and will allow companies, for $ 50 per month, to obtain a green badge certified by Google, bearing the name of “Guaranteed by Google”. Note that the “Google Guaranteed” badge has been available for several years in the United States via the Local Services Ads program , aimed at helping physical establishments acquire more prospects. Google Local Services is a pay-per-view advertising platform that Google My Business began to extend to several US states in mid-2017.

Google My Business: A “Guaranteed by Google” badge for $ 50 / month!

Today, it is a question of paying a subscription to obtain this badge, without being part of this program (which is not available in France).The tweet below was offered this new offer from Google. As you will have understood, to obtain this badge (if it is one day, available in France), you will need to subscribe to a monthly subscription of around $ 50 .To be eligible, Google will also make sure to verify the background of your establishment, your employees, as well as the obtaining of licenses (exactly the same verification process as for American establishments wishing to join the Local Services Ads program). After all, the purpose of this badge is to increase the trust that customers can have in establishments.

Once you have passed the selection stage, you will be able to proudly display your certification badge in local paid Google Ads ads , but also directly on your profile and organic results !There is no public data on CTRs or increasing engagement with the presence of a Google Guaranteed badge in the US, but we do assume that such profiles experience higher click-through rates with the badge that attracts more attention.

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