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Differences between WhatsApp communities and broadcast lists

Although not yet available on WhatsApp Business, WhatsApp communities have opened up a range of possibilities for promoting your products or ensuring your messages reach customers and leads in a personalized and direct way.

Features of WhatsApp communities

WhatsApp Communities, on the other hand, can include up to 5,000 members and 50 groups, as mentioned above. When Communities become available for business profiles , it will be easier and faster to get your messages to more people from one place.

  • Mass messages to 5000 members and 50 groups
  • Not available on WhatsApp industry email list Business at the moment
  • They allow you to manage contacts and groups in the same place

Features of broadcast lists

Currently, broadcast lists also allow you to send bulk messages on WhatsApp , and are available on WhatsApp Business. However, broadcast lists allow you to send bulk messages to up to 256 recipients.

  • Mass messages to 256 recipients
  • Available on Business
  • They do not allow you to manage contacts and groups at the same time.

Although communities aren’t available in the business version, you can send your messages in bulk using this API . The API allows you to manage your Marketing campaigns (i.e., the messages you want to send to your customers to increase conversions) and send messages to unlimited contacts.

This API is part of Brevo’s Marketing Platform , which also lets you manage your WhatsApp Business profile, email marketing, customer conversations, SMS hhat is ping and how does it affect speed marketing campaigns, and more all on one screen.

The first 1,000 API messages are free. After that, you can purchase them in the form of credits.

While communities are available for your business, it will make it easier to send a message to many contacts at once. The API allows (and will allow) you to send bulk messages on this platform without any contact limits.

Conclusion

A Community is a very powerful brazil data communication channel. The convenience and familiarity of WhatsApp make it an easy and efficient option for connecting with customers or community members.

Now that you’ve learned how to create a community, you can see that is a chat tool that gives you many options, just by having a phone number.

As mentioned, WhatsApp Communities are currently geared toward personal accounts on the messaging app, but will be coming to WhatsApp Business soon.

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